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Dr. Laura Hills Shares Marketing Strategies on The Arnette Report Television Program

Dr. Laura Hills described Blue Pencil Institute's social media and print marketing strategies as a guest on The Arnette Report, a Northern Virginia cable television program.


June 7, 2012:
Blue Pencil Institute’s president Dr. Laura Hills described our presence on Twitter, Pinterest, Facebook, and in print during a segment she filmed today on The Arnette Report. The popular half-hour Northern Virginia cable television program focuses on best practices in business marketing. The show is hosted by and named for Karin Arnette (an advertising specialty expert and owner of Karin’s Custom Images), and Jeff Arnette (a marketing, presentation, and performance coach).

Dr. Hills told the Arnettes about her daily tweets for career professionals and her recent fascination with Pinterest as a fresh way to tell story and deliver content for Blue Pencil Institute clients. She also showed viewers Blue Pencil Institute’s print materials and giveaways, including our famous blue pencil, and how we package them together attractively for our clients. Dr. Hills also included a short description of her professional background and said that “books, books, books” and more speaking engagements are what she foresees on the Blue Pencil horizon.

For more information about Karin’s Custom Images and its many quality advertising specialty products and services, please visit

For more information about Jeff Arnette’s presentation and performance coaching, please visit

The Arnette Report is a production of Reston Community Television. For a schedule of broadcasts in Northern Virginia and an archive of previously-recorded programs, please visit

To see other editions of The Arnette Report television program, please visit

Contact Dr. Hills about being a guest on your program

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